Workplace by Facebook

Campaign to promote the Workplace platform, by Facebook.

A series of posters and short videos were storyboarded, to highlight the key features and benefits of using Workplace.

 
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Campaign background
Building on previous campaign creative, these fast-paced animated films pique the viewers interest in the first three seconds and then take them on a user journey. The camera follows the line from beginning to end, passing a number of illustrative elements that visually tell the story.

Creative Storyboarding