top of page
Anchor 1
gucci_homescreen.jpg

Gucci x FARFETCH
Instagram Effect and Design Direction

The challenge:
Bringing the ‘Imagined Futures’ Gucci campaign to life, within an Instagram Effect.

The approach:
Taking the campaign imagery,
a set of interactive and engaging scenes were created that placed the viewer, 'within the world'.

gucci_screens_view.jpg
App Development
Creative and user experience input was needed to make the environments engaging.
bottom of page