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BENJAMIN ROBERTS

Brand & Packaging

The challenge:
To create a brand identity and packaging solution to communicate the crafted passion, flair and the finest ingredients.

The approach:
A fusion of the traditional artisan and modern patisserie. Simple structures, with a splash of colour and an unexpected revelation of the macarons, creates an equally eye catching visual feast.

Branding
Brand mark logos were concepted looking at a differing balance of the traditional and modern brand ethos.
Packaging
Simple structures, with a bold splash of colour are set against the more traditional gold foiled brand mark.

Jazz Panesar is a creative designer with an inquisitive mind, who takes an unique perspective
to problem solving briefs. By questioning and evolving well-established methods of working.


© 2025 by Jazz Panesar.
e jazzpanesar@yahoo.co.uk
t +44 (0) 7779 654 157

 

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